Company Overview
Comtrade Distribution is a leading distributor of consumer electronics, IT equipment, and home appliances in Southeast Europe. With a strong logistics network and a customer-focused approach, the company supports both retail and B2B clients, offering comprehensive solutions for end customers. Through its brand of household appliances, Tesla, Comtrade Distribution has enhanced logistics efficiency by using Shipsgo’s platform, gaining real-time shipment visibility.
We spoke with their logistics team to hear their story.
The Challenge: Multiple Sources, Fragmented Tracking
“Before Shipsgo, we relied on email updates from forwarders and tracked shipments manually through multiple shipping line websites. This process was time-consuming and often led to delays in sharing accurate information internally and with our customers. Managing multiple sources of data made it difficult to have a clear and consistent overview of shipment status, which affected the efficiency of our communication and planning.”
Finding the Right Partner
“We chose Shipsgo because we needed a centralized tracking solution that could integrate with multiple shipping lines and deliver real-time updates automatically. Having all shipment data in one platform was a key factor, as it significantly reduces the time spent on manual tracking and improves visibility across our logistics operations. Shipsgo offered what we were looking for: simplicity, accuracy, and efficiency in one place.”
The Transformation: From Manual to Seamless
“With Shipsgo, our logistics operations have become much more efficient. Automated email notifications keep everyone updated without manual follow-ups, saving time and reducing errors. Reliable status updates are now easily accessible and integrated into our ERP system, which has improved internal communication and led to fewer shipment tracking inquiries.”
A Real Example of Shipsgo in Action
“During periods of high shipment volume, timely information is critical for Comtrade Distribution’s logistics network. With Shipsgo’s real-time alerts and centralized tracking, the team can spot potential delays early and act proactively. For example, an alert about a vessel delay allowed us to adjust delivery plans in advance, preventing stock shortages for key retail partners. Automated notifications and consolidated data have since reduced manual follow-ups, improved coordination across logistics and sales teams, and ensured smoother, more predictable deliveries across the region.”
In Their Words: Why Shipsgo Matters
“Shipsgo is a trusted solution that provides accurate, real-time updates on shipments, making logistics management simpler and more efficient.”
Closing Thoughts
Comtrade Distribution’s experience shows just how transformative the right shipment visibility solution can be. By centralizing tracking and automating updates, their team now saves time, reduces errors, and coordinates seamlessly across departments.
Imagine having the same level of control and clarity over your shipments—no more endless emails, no more juggling multiple platforms. With Shipsgo, logistics management becomes not just easier, but smarter, allowing your team to focus on what really matters: delivering exceptional service to your customers. Ready to simplify your logistics like Comtrade Distribution? Start your free trial with Shipsgo today and experience real-time shipment visibility firsthand!
